Post by account_disabled on Nov 8, 2023 3:45:55 GMT -3
In fact, frequent questions from buyer personas can be identified by analyzing various aspects: emails or calls to customer service sales conversations between the salesperson and prospects chats (where applicable) or contact requests on the company website comments or interactions on social channels It can be safely said that if a person asks a question directly to a company representative, whether real or virtual, it is very likely that there are dozens, if not hundreds, who ask the same question to Google or another search engine. research.
This is why it is essential to have content in response to the questions of each of the wedding photo editing service buyer personas. The advantages of a content plan designed with the customer at the center of attention can be summarized in the following 3 points. The chances that the company website will be found online by a relevant audience increase. The more a content is considered valid by readers, the greater relevance it will be given by search engines. For example, if a prospect searches for “best marketing automation platforms,” they are likely to find this comparison article and gain trust in the agency that posted it.
The leads obtained will be more qualified. By attracting quality traffic to the site, thanks to an interesting content proposal for that specific audience segment, it is likely that the leads generated will be qualified , even if not ready for immediate contact with a salesperson. The very fact that the user asks certain questions to search engines is an indicator of his interest in a topic. If the contents manage to clarify a doubt, Google will propose them to others, increasing the traffic of similar users.
This is why it is essential to have content in response to the questions of each of the wedding photo editing service buyer personas. The advantages of a content plan designed with the customer at the center of attention can be summarized in the following 3 points. The chances that the company website will be found online by a relevant audience increase. The more a content is considered valid by readers, the greater relevance it will be given by search engines. For example, if a prospect searches for “best marketing automation platforms,” they are likely to find this comparison article and gain trust in the agency that posted it.
The leads obtained will be more qualified. By attracting quality traffic to the site, thanks to an interesting content proposal for that specific audience segment, it is likely that the leads generated will be qualified , even if not ready for immediate contact with a salesperson. The very fact that the user asks certain questions to search engines is an indicator of his interest in a topic. If the contents manage to clarify a doubt, Google will propose them to others, increasing the traffic of similar users.